Check out this interview from Power 105.1 Breakfast Club!
While waiting for my copy of Unlabel to come, I re-watched an interview Marc Ecko did talking about branding, understanding the business of advertising and how he got to where he is today. I’ve always hated artists calling themselves a brand and saying that they need to do all these endorsements and movies to help build their brand but as I begin mapping out my career plans I’ve realized that I’m a brand. My radio show is a brand. What I decide to wear, buy etc contributes to how people perceive me and my brand. It’s interesting to hear Marc Ecko talk about his brand and makes me think about what I want to do in the future.
What is your brand?